Here at Dahotra Consulting, we are constantly trying new software, testing new apps and beta testing new online services. We wanted to share with you the best and most useful tools that we use on a regular basis .

Hosting and Website Building Tools

  1. Bluehost – The Web Hosting Solution Of Choice Powering Millions Of Websites – 24/7 USA-based support. Free 1 click installs for blogs, ecommerce, and more. Our Hosting company of choice.
  2. Hostgator A leading provider of web hosting, reseller hosting, vps hosting, and dedicated servers.
  3. Grassroots – Offers free webhosting for non-profit organizations through their partnership with BlueHost.
  4. Dreamhost – Also offers a free hosting plan to non-profit, charitable organizations registered in the United States.
  5. FREE – WordPress.org: Our publishing platform and CMS of choice.
  6. FREE – Weebly: Named one of Time’s 50 Best Websites, Weebly gives everyone a surprisingly easy way to crate a unique site. Make a free website, blog or online store.
  7. FREE – Wix: Create a free website with Wix.com. Customize with Wix‘ website builder, no coding skills needed. Choose a design, begin customizing and be online today.

Website Optimization Tools

  1. FREE – Google’s Keyword Suggestion Tool: The Newest Google Keyword Tool with Webmaster Help and Google Tool Chart. Research to test search words in use and to find new keyword suggestions.
  2. FREE – SEO Quake: A Firefox SEO extension aimed primarily at helping web masters who deal with search engine optimization (SEO), social media optimization (SMO) and internet promotion. Seoquake allows to investigate many important SEO parameters.
  3. $99/month – SEOmoz: SEOmoz is now Moz.com and they offer a whole slough of professional-grade tools make this worth the price of admission. Tools cover everything from links to onsite to social media.
  4. FREE – Copyscape: is a free plagiarism checker. The software lets you detect duplicate content and check if your articles are original.
  5. FREE – XML Sitemaps: Offers a sitemap generator that creates XML and HTML variants. Free up to a maximum of 500 pages or purchase a script for unlimited use
  6. FREE – Google Analytics: Lets you measure your advertising ROI as well as track your Flash, video, and social networking sites and applications.
  7. $59/10 heatmaps – Attention Wizard: Simulates human vision during the first 5 seconds of exposure to visuals, and creates an eye-tracking heatmap based on an algorithm that predicts what a real human would be most likely to look at.
  8. $9/month – Crazy Egg: heat map and scroll map reports help you gain an understanding of how your visitors engage with your website so you can boost your conversion rates.
  9. $99/month – ClickTale: Discover everything visitors do on your website. Visitor recordings, mouse move heatmaps, heatmap suite, forma analytics and conversion funnels.

Social Media Tools

  1. FREE – Tweet Deck: A good piece of software for organizing your Twitter profiles.
  2. FREE – Twitterfall: A Twitter client specializing in real-time tweet searches. New tweets fall into the page.
  3. Hootsuite: A social media management system that enables teams to collaboratively execute campaigns across multiple social networks from one dashboard. Includes audience identification tools, the ability to streamline workflow, and custom reports. We use HootSuite to manage over 50 client Twitter, G+ and Facebook accounts.
  4. BottlenoseA tool that provides live social intelligence by analyzing activity across all the major social networks. Use it to search, monitor, analyze, target, and engage in real time, all from one place.
  5. MarketMeSuite:  A dashboard similar to Hootsuite and TweetDeck, it can be used to manage and market on multiple social profiles, schedule messages, use geotargeting, and more
  6. Pagemodo:  Helps you impress visitors with custom cover photos, turn fans into customers with custom tabs and engage fans and followers with scheduled posts.
  7. PostplannerGet Results with your Facebook Posts. Post Smarter, more Engaging Content in Less Time. Manage ALL your Pages & Groups from one place in Facebook.
  8. FREETwitter Content Calendar Generator Tool: A great tool developed by James Welch. In 10 seconds or so, you can have your very own, printable, content calendar guide for the week for any brand(s) that you may be working on.
  9. FriendorfollowTwitter followers management application that shows the user who they are following that is not following them back and vice versa.
  10. Twellow: A search directory of people by area of expertise, profession or other attribute listed in personal profiles on Twitter to help you find people in your niche faster.
  11. Twitlistmanager: Makes it easy to manage your Twitter lists. Manage your lists, add or remove users. Don’t forget to tweet about your lists.

Monitoring Tools

  1. Google AlertsEmail updates of the latest relevant Google results (web, news, etc.) based on your queries.Set up an alert for your name, your website and all your niche keywords.
  2. Social MentionA social media search engine that searches user-generated content such as blogs, comments, bookmarks, events, news, videos and micro blogging services. Use it to look for top keywords, top users, top hashtags and interact accordingly.
  3. Radian6:  Social media monitoring tools, social media engagement software and social marketing from the industry leader in social analytics.
  4. Twazzup:  Real-time Monitoring and Analytics for Twitter.

 Content Curation Tools

  1. BufferMakes it super easy to share any page you’re reading. Keep your Buffer topped up and we automagically share posts for you through the day.
  2. Alltop All the top headlines from popular topics around the web
  3. Scoop.it:  Easily curate engaging magazines. Effectively feed your web presence.
  4. Pinterest
  5. Zemanta: A wordpress plugin that adds related posts and related images to your blog to help you save time, increase your SEO
  6. StorifyTurn what people post on social media into compelling stories. Collect the best photos, videos, tweets and more to publish them as simple, beautiful stories that can be embedded anywhere.
  7. List.LYCurate, crowdsource, and engage readers via live embedded list content inside blog posts.

 On your iPhone

  1. My Account Manager for Twitter: The ultimate tool for managing your followers and unfollowers on Twitter.
  2. Twitter We like being able to easily switch between Twitter accounts.
  3. FacebookThere are a lot of upgrades we would like to see to this app to make it more user friendly, but for now we will use what we have.
  4. Facebook Pages ManagerHelps admins connect with their audience and keep up with activity on multiple Pages, all in one place.
  5. WordPressA must have when you are on the go. Manage your WordPress blog or site from your iOS device
  6. Zite: Use this app to curate and push industry news to Twitter.
  7. FeedlyAnother app to help curate and push industry news to Twitter.
  8. Evernote: We love Evernote and use to collect content and ideas. Set up a “notebook” for hashtags, quotes, sales and promotion copy, seasonal posts, questions and tips and more.
  9. Clear: Clears is hands-down our favorite to-do/list app. (and we’ve tried them all!)
  10. Hootsuite: We have just removed the hoosuite app from our phone. Although we dearly LOVE hootsuite desktop, the mobile version is just to buggy to warrant the space.